A ringing phone interrupts busy, harried moms in the middle of changing a diaper, teaching math, or preparing a meal.

What greater frustration is there than to have finally gotten your baby down for a nap only to have the ringing phone wake them up?

Our ringing phone was driving me crazy to the point where we finally had to turn our ringer off.

Eventually, we got rid of our land-line entirely.

Phone calls can be annoying, and for some of your customers, they may start to regret their purchase if they begin receiving unsolicited phone calls from you.

Phone calls are almost like cutting in line.

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It's perfectly fine to schedule a time when both you and the other person are free to talk.

But for me to call someone when they are working on other, most likely more important priorities, or with other people...

Is like saying that I and my needs are more important than whatever they may be doing at the time, or the people they are with.

If you do need to call someone, consider emailing them first, to see when a good time would be for them to talk.

Almost every call I've been on with ladies, at least once they had to yell at their kids to be quiet so they can talk…

I do not want to be the cause of that, or contribute to the break-down of their family.

I don’t want to cause anyone more stress or anxiety by calling them, or interrupt anyone’s schedule by demanding they talk to me.

Additionally, I don’t want my own kids to see me constantly on the phone, not available to them.

I don’t want my kids to frequently get the message that the phone is more important to me than they are.

If I’m on the phone all day calling customers and consultants, I would be unavailable for them most of the time.

For the introvert, the thought of calling someone is terrifying.

For the extrovert, it is nothing to pick up the phone and call.

That’s not to say that exercising their "calling muscle" would not be good for introverts, it would be, just don’t pressure them to do it, or make introverts feel guilty if they can’t.

They will do it on their own time, if necessary.

If you don’t make phone calls, what do you do instead?

Well, a little over two decades ago, something known as Electronic Mail, or “Email” was invented.

This magical tool can do many things!

Unlike the telephone, email allows you the luxury to communicate when you are ready, and at the most suitable time.

You are not interrupted, and you are not interrupting others. They also have the ability to reply when they are able, not at inconvenient times.

With email, you can take your time and make sure you say exactly what you want to say.

During a phone call, it’s easy to forget what you wanted to say, to say something incorrectly, or to simply be misheard as the other person tries to listen to your crackly voice with loud noises in the background.

Email allows you the ability to look back at past conversations.

Forgot what you said to someone, or what they said to you?

Generally speaking, email is the most effective way to communicate in business.

Some methods of selling are not for everyone.

Likewise, phone calls are not for everyone. Some love them, while others are less than enthused, to say the least.

Of course, there will be exceptions.

There are times when a phone call is necessary, like when you need to be able to easily talk something through, or in times when a phone call would mean a lot to someone.

With those exceptions noted, you don’t need to make phone calls.

In fact, I built my entire team of 7,000+ reps without using the phone.

There are multiple ways to run a business. If making phone calls is not your style, that’s okay! You can be successful without having to make dialing numbers a routine.